Hooray it’s 2021! Snow is on the ground, change is in the air, and there’s so much to look forward to in this first month of the year. New Year’s Day is just the first of many special days in January, a month that presents an exciting array of ways to engage with audiences. And yet, creating relevant, meaningful content is no easy task. Thankfully we’ve put together a calendar resource that has all of the upcoming holidays, events, and season-related dates in one place.
Whatever your resolutions for this year may be, staying organized and on track in planning content is a great way to start. Our #ConsciousContent calendar resource is downloadable right onto your own google calendar, and is a great tool for staying on top of the dates relevant to your audience. Not only cheerful days such as National Hugging Day on January 21st, but also important days of social advocacy like Martin Luther King Jr. Day on January 18th. By staying up to date on important dates, you’ll be able to create relevant, informed content that can then drive your larger strategic goals.
More than just a Calendar:
We put together the #ConsciousContent calendar so that you’re never left scrambling for meaningful content. But this isn’t meant to just be another tool in your toolbox. Rather, it’s downloadable to your own Google calendar, allowing space for you to plan content and tailor the format to your organization's unique needs.
Here’s a peak, or skip ahead and download it here.
What you’ll get:
A month-at-a-glance calendar that includes the important dates you need to plan for, with space to add your organization’s own campaigns and launches.
Weekly tabs with a complete breakdown of each day’s social media postings, including body copy, time, channel, and any important notes about the date.
A list view of the #ConsciousContent dates with more details and relevant links, so you can figure out exactly what days are important for your organization to engage with.
All relevant hashtags that should be used to post about these important dates so you can make sure your post is #relevant.
Okay, I downloaded it. Now what?
Now it’s time to plan! Not every date on the #ConsciousContent Calendar is relevant to your organization. But a lot probably are, so it is important to look through them and recognize opportunities to engage with all of the stakeholders in your organization. Establishing a clear and consistent position through your social media affects your ability to recruit volunteers and maintain relationships with donors. Show them that you’re paying attention, and that you want to be part of the conversation on days like National Cut Your Energy Costs Day on January 10th. Or maybe, International Mentoring Day on January 17th provides a unique opportunity for you to engage on social media and drive your larger strategic goals. No matter what days you choose to engage with, the #ConsciousContent Calendar is here so that you can do it with ease.
SIGN UP to get the FREE downloadable #ConsciousContent Calendar + Planner - ready to edit and plan in Google Sheets or add it directly to your own Google Calendar.
Did we miss a day? Do you know a day coming in January that you want us to include? Tell us!
Add the #ConsciousContent Calendar to your Google Cal by entering your email here.
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