L+C
- Sep 3, 2020

#ConsciousContent Calendar: September 2020

Are you ready with all your planned social content for this month? Or do you work in a nonprofit/startup? Juggling 5 roles minimum, scrambling to build out your social media channels in your "free time" and wading through a bunch of hashtags, so-called holidays and trends to find the content and opportunities that might actually be relevant for your org?

Been there, so we made this.

Look, #TeddyBearDay (September 9) and #NationalCheeseburgerDay (9/18) are fun but unlikely to be well aligned with your mission or yield much with a nonprofit audience. But maybe you can convince your junior board to bust a move for a cause on #NationalDanceDay (9/19). And there are many important dates of advocacy and recognition this September that offer opportunities for your brand to engage in meaningful conversations with your audience. Like #InternationalDayofDemocracy (9/15) and #WorldSuicidePreventionDay (9/10), plus National Hispanic Heritage Month kicks off 9/15.

That’s why we made the #ConsciousContent Calendar. Now, you can find all of these dates in one place so you're never scrambling and don’t miss opportunities for meaningful engagement that can help drive your larger strategic goals.

A calendar, but upgraded:

Keeping up with the dates that may align with engagement for your brand is helpful, but what about your planning for the actual content? We know that you already have too many calendars and tools, so we created a NEW DOWNLOADABLE format for our #ConsciousContent Calendar that includes space for you to plan ALL of your content alongside #consciouscontent.

Here's a peek, or skip ahead and download it here.

What you’ll get:

A month-at-a-glance calendar that includes the important dates you need to plan for, with space to add your organization’s own campaigns and launches.
Weekly tabs with a complete breakdown of each day’s social media postings, including body copy, time, channel, and any important notes about the date.
A list view of the #ConsciousContent dates with more details and relevant links, so you can figure out exactly what days are important for your organization to engage with.
All relevant hashtags that should be used to post about these important dates so you can make sure your post is #relevant.

Okay, I downloaded it. Now what?

Now it’s time to plan! Not every date on the #ConsciousContent Calendar is relevant to your organization. But a lot probably are, so it is important to look through them and recognize opportunities to engage with all of the stakeholders in your organization. Establishing a clear and consistent position through your social media affects your ability to recruit volunteers and maintain relationships with donors. Show them that you’re paying attention, and that you want to be part of the conversation on days like #InternationalEqualPayDay on September 18, or #NationalGoodNeighborDay on September 28. No matter what days you choose to engage with, the #ConsciousContent Calendar is here so that you can do it with ease.